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Jonathan Jeter

Director of Application Development

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Enterprise Level SEO

November 17, 2011 By Jonathan Jeter Leave a Comment

Moderator Mike Grehan, Global VP Content, SES, Search Engine Watch, ClickZ Speakers: Bill Hunt, SES Advisory Board & President, Back Azimuth Consulting Russ Mann, Founder & CEO, Covario Russ SEO is more than tips and tricks, it's a … [Continue reading]

Filed Under: SEO Tagged With: ability create web, Bill Hunt, business strategy, Centralized keyword management, Clickz, Content collaboration matrix, corporate executive sponsor, corporate strategy, count monitoring webmaster, Covario Russ SEO, Covario.com white paper, Create web standards, cross-media optimization, current seo strategies, efficient keyword attribution, enterprise keywords, enterprise seo, enterprise strategy, excellence management, excellence management change, external opportunity maximization, friendly technology deployment, Global VP, Global VP Content, goals corporate strategy, governance template optimization, higher weighted priorities, infrastructure workflow indexing, interconnected network leverage, keyword management, keyword management strategy, marketing action plan, Mike Grehan, Moderator Mike Grehan, paid search, performance optimization standards, products multiple language, proof specification cost, recommendations agile development, relevance authority click, reputation crisis management, Russ Mann, search center, Search Engine, Search Engine Journal, search engine marketing, Search engine optimization, Search Engine Watch, Search friendly technology, Search friendly technology deployment, search program process, search program process analysis center, search program process analysiscenter, search team, SEO algorithm, SEO function, SEO performance, SEO strategy, SEO team, SES Advisory Board, SES Chicago 2011, team captain, technology compliance portfolio, tools traffic change, VP Content, web standards, webmaster tools

Morning Keynote Panel “Search: Where to Next?”

November 17, 2011 By Jonathan Jeter Leave a Comment

Moderator: Anne F. Kennedy, SES Advisory Board, International Search Strategist, Beyond Ink USA Speakers: Eli Goodman, Media Evangelist, comScore, Inc. Zephrin Lasker, CEO and Co-founder, Pontiflex Alan Osetek, President, Resolution Media Dana Todd, … [Continue reading]

Filed Under: SEO Tagged With: Advisory Board, big brands, multiple media platforms, open graph works, Performics Eli, personalized recommendations, Privacy issues, Resolution Media Dana Todd, SES Chicago 2011, Social network, Vice President

SEO is Dead: Long Live SEO!

November 16, 2011 By Jonathan Jeter Leave a Comment

Moderator: Dana Todd, Vice President of Performance Innovation, Performics Speakers: Bruce Clay, President, Bruce Clay, Inc. Thom Craver, Web and Database Specialist, Saunders College (RIT) Sam Michelson, Chief Executive Officer, Founder, Five … [Continue reading]

Filed Under: SEO Tagged With: big thing, Biggest new thing, bruce clay, Bruce Clay Inc., chief executive officer, Dana Todd, data search, Database Specialist, different game, different places, different technology, domain discussion, good ia, good seo, great time, important things, increase page rank, industry seo, large groups, Local results, Long Live SEO, Old SEO, one person, Performance Innovation, Performics Speakers, Random tips, real life, real marketers, redirect site, research aspect, Sam Michelson, Saunders College, Schema.org microformats, Search Engine, Search engine optimization, Search engines, Search intent, server speed, SES Chicago 2011, site owners, specific large groups, specific way, starting point, tactical seo, Technology Internet, Thom Craver, user experience, Vice President, Vice President of Performance Innovation, Voice search

Local + Social: the Future of Promotion

November 16, 2011 By Jonathan Jeter Leave a Comment

Moderator: Anne F. Kennedy, SES Advisory Board, International Search Strategist, Beyond Ink USA Speakers: Benu Aggarwal, Founder & President, Milestone Internet Marketing Gregg Stewart, President, 15miles local + social Gregg … [Continue reading]

Filed Under: Web Development Tagged With: 800 numbers, Advisory Board, Anne F, basic business data, Benu Aggarwal, Best Practices, Beyond Ink USA Speakers, Business Finance, business listings, business names, channels solomo, conference notes, correct categories, distribution channels, enhanced listing, Facebook, Facebook users, Foursquare business page, great deal, Gregg Stewart, incl business location, Ink USA Speakers, International Search Strategist, Internet marketing, Internet Marketing Gregg Stewart, local area, local business, local business information, local information, local listings, local mobile hyper, local number, local numbers, local search, local search online, local search Online retail, local trends, Marketing Gregg Stewart, Most research, multiple channels, Online shopping, pertinent business information, precise address information, QR Code, qr codes, search benu aggarwal, Search Engine, search engine buckets, SES Advisory Board, SES Chicago 2011, social channels, social gregg stewart, Social network, social network searchers, Social networkers, social trending topics, SOLOMO channels, SoLoMo Landscape, tag lines, Technology Internet, trackable online visitors, tracking numbers, Twitter QR codes, Wikipedia Moderator

Navigating “The Dip”: Planning a Successful Site Re-launch

November 16, 2011 By Jonathan Jeter Leave a Comment

Moderator: Matthew Bailey, SES Advisory Board & President, Site Logic Marketing Speakers: Jonathan Allen, Director, SearchEngineWatch Andrew Goodman, SES Advisory Board & President, Page Zero Media Kevin Lee, Co-Founder & Executive Chairman, … [Continue reading]

Filed Under: Web Development Tagged With: 301 redirects, additional relevance signals, Andrew Goodman, better existing page, better web site, business directory site, current site, date content, determine essential changes, forums vs social media, Goodman American Meadows, Google algorithm, Google poster child, Google searches, Google specific signals, great landing pages, historical seo value, inbound links, increase usability business, Jonathan Allen, Kevin Lee, Landing page, landing pages, major changes, new site, newer content, news vs columns, non-unique content, old content, old site, page load, page load time, Page Zero Media, quality score conversion, ranking content site, Search Engine, Search engine optimization, Search engines, SEO traffic, SES Advisory Board, SES Chicago 2011, SEW Pain Posts, site architecture, site architecture pandemonium, site categories, site increase traffic, Site Logic Marketing, site maps, site redesign, Social Media, social networks, social networks strengths, social signals, subscriber content, Successful Site, Track different types, traditional guest posts, Uniform Resource Locator, URLs 301 redirects, web site, webmaster tools

Panda vs. Human: Advanced eCommerce SEO & UX

November 16, 2011 By Jonathan Jeter Leave a Comment

Speakers: Greg Nudelman, CTO, Design Caffeine Inc. Jaimie Sirovich, CTO, SEO Egghead Inc. Sliders for Robots Pandas Instead of sliders, use a single-level tree Create hierarchy of values based on string prefixes, numerical ranges, … [Continue reading]

Filed Under: SEO Tagged With: better ways, blog post, category landing pages, Design Caffeine Inc, e - commerce, ECommerce platforms, ecommerce seo, Electronic commerce, exploration google frowns, facet-enabled search, facet-enabled search crumbs, Faceted search, filter states, filter-value selection, frustrating category decisions, Googles new parameter, Greg Nudelman, hierarchical order, indexable pages, intuitive finding, Jaimie Sirovich, key component, keyword manipulation, KW search pages, Landing page, landing pages, large spider trap, multiple select, multiple url structures, numerical ranges, obvious way, pages yoast landing, parameter tool, refined search, Robots Pandas, Search engine optimization, search filters, Search landing pages, search pages, search refinement, search refinement book, search show pandas, SEO Egghead Inc, SES Chicago 2011, simplest form, single-level tree create, superfluous content humans, support facet, Technology Internet, Uniform Resource Locator

Social Media Signals in Search

November 16, 2011 By Jonathan Jeter Leave a Comment

Moderator: Rob Garner, Vice President Strategy, iCrossing Speakers: Andrea Fishman, VP of Global Strategy & Managing Partner of BGT Chicago, BGT Partners Jim Yu, Founder & CEO, BrightEdge How Can You Achieve Social Success? Andrea Fishman from … [Continue reading]

Filed Under: SEO, Social Media Tagged With: activity feed recommendations, Andrea Fishman, better sharing experience, brand facebook page, button profile widget, button profile widget search widget, CEO and founder, different new tools, Digital marketing, digital marketing impact, distribution channels, Facebook ads, Facebook brand page, Facebook button, Facebook features, facebook open graph, Facebook page, Facebook page rankings, Facebook social widgets, google+ pages tablets, Internet marketing, Jim Yu, long-term search results, media content, media pages, non-branded content, open graph, paid search, party distribution channels, s driver, Search engine optimization, search results, SEO Link, SEO measure, SES Chicago 2011, simple best practices, social channels, social content, social distribution channels, social engagement implement, social gamification, social influence, Social Media, social media channel, social media content, social media pages, Social Media Signals, social monitoring, social seo, social signals, Social Success, Social Success Andrea, Social Success Jim, social widgets, social/search integration, specific distribution channels, Technology Internet, tweet button, web analytics, web site

Search Engine Strategies Conference 2011 – Day 2

November 16, 2011 By Jonathan Jeter Leave a Comment

Looking forward to day 2 of SES. On the schedule for today is Social Media Signals in Search Panda vs. Human: Advanced eCommerce & UX Navigating "The Dip": Planning a Successful Site Relaunch Local + Social: The Future of … [Continue reading]

Filed Under: Web Development Tagged With: Big Brand Budgets, black hat, Business Finance, conference notes, e - commerce, Electronic commerce, Engine Strategies Conference, Hat Unconferenced Search, Promotion Building Brands, Search Engine, Search engine optimization, search engine strategies, Search Panda, SES Chicago 2011, Social Media, Social Media Signals, strategies conference, Successful Site Relaunch, UX Navigating, Web Design and Development, Web search engine, White Hat

Search Engine Strategies Conference 2011 – Day 2

November 16, 2011 By Jonathan Jeter Leave a Comment

Looking forward to day 2 of SES. On the schedule for today is Social Media Signals in Search Panda vs. Human: Advanced eCommerce & UX Navigating "The Dip": Planning a Successful Site Relaunch Local + Social: The Future of … [Continue reading]

Filed Under: Web Development Tagged With: Adam Audette, Big Brand Budgets, black hat, Business Finance, conference notes, e - commerce, Electronic commerce, Engine Strategies Conference, Hat Unconferenced Search, Promotion Building Brands, Search Engine, Search engine optimization, search engine strategies, Search Panda, SES Chicago 2011, Social Media, Social Media Signals, strategies conference, Successful Site, Successful Site Relaunch, UX Navigating, Web search engine, White Hat

Conversion Tools of the Master Craftsman

November 15, 2011 By Jonathan Jeter Leave a Comment

By Bryan Eisenberg, SES Advisory Board and NYTimes Bestselling Author, bryaneisenberg.com I will be updating this page and editing it throughout the week. (slides) How Not to Improve Your Conversion Rates Don't do slice & dice … [Continue reading]

Filed Under: Web Development Tagged With: bestselling author, Bryan Eisenberg, btbuckets.com conversion tools, Conversion rate, conversion rates, conversion tools, custom landing pages, design changes, download speed, eye tracking tool, Fend-GUI.com quick eye, framing tools, Free behavioral, heat map, important things, Landing page, landing pages, Master Craftsman, NYTimes Bestselling Author, page load, page tools, permanent landing page, phone tools, quick loading site, Search engine optimization, second test, separate list, SES Advisory Board, SES Chicago 2011, single keyword, Technology Internet, Test cricket, unique value proposition, Use form analytics, Use video, User testing, usertesting.com test colors, Web Design and Development, Wire framing tools, Wordpress plugin

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Genesis Framework for WordPress Premise Landing Pages Made Easy

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