Jonathan Jeter

Director of Application Development

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Last Day of Android Market 10-Cent Apps

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Last Day of Android Market 10 Billion Download 10 Cent Sale

It has been a fun 10-day span of exploring and downloading Android Market apps. Some I had wanted to try and others I had never heard of before. One thing I learned during this week and a half was that I can actually try out apps any time, because the Android Market allows you to get a refund for apps within 15 minutes of ordering them. That’s really handy if you’re wanting to try an app and have the time to try it out.

In this post, I’ll list the apps that are available today and next week I’ll do a recap of the apps that were available during the 10 billion downloads sale and start reviewing the apps I’m using. Today’s apps are as follows:

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Buy your 10 cent Android Apps Today in the Amazon App Store

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Amazon Appstore

Today is Day 4 of the 10 cent app celebration by the Android Market, celebration 10 billion downloads. The only problem is that the Android Market is experiencing a payment processing issue and if you try to by one of the apps, you get the following error: “An error occurred while processing your purchase. Please try again later.”

You can still buy most of the 10 cent apps today, if you use the Amazon App store. The following are the 10 cent apps available in the Amazon App store today:

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$.10 apps that can only be found in the Android Market (or are only 10 cents in the Android Market) are:

Day 3: 10 Cent Android Apps

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Android_market

Today’s 10 cent apps from the Android Market include Tetris! (YES!) …along with these other great apps.

I’ll be reviewing the different apps I get this week over the next couple of months and let you know which of these apps I start using permanently. Hopefully, I’ll get a tablet some time soon and be able to check out the HD apps, as well.

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Android’s 10 Days of 10 Cent Downloads Continues

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English: Android Robot. Français : le logo d'a...
Image via Wikipedia

The Android Market continues its 10-day celebration of reaching 10 billion downloads by offering more premium apps for a mere 10 cents each. Today’s choices include the following:

If you have an Android phone or tablet, you should definitely take advantage of this special sale, as these prices are the lowest ever! One thing I found out, though, since I have an older phone with not much memory, is that if you uninstall an app within 15 minutes from the Android Market, the order automatically gets cancelled. So, if you are like me and have to pick and choose which apps you can run, just make sure your app is installed for at least fifteen minutes to take advantage of this great sale!

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Android Market Reaches 10,000,000,000 Downloads

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Android Market
Image via Wikipedia

The Android Market has surpassed 10 billion downloads and to celebrate, they are offering some great premium apps for 10 cents each, but only for 24 hours.

I just downloaded Endomondo Pro and Soundhound Pro for $.10 each. The 10 cent Android apps available as of this writing are the following:

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I have never seen such an array of really good apps offered at such a low price and you won’t find a price this low on iTunes, because apparently the minimum price for an app on iTunes is 99 cents. However, some of the app developers are offering their iPhone apps for $.99 to celebrate the Android market event. Kind of ironic, don’t you think?
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Content Marketing Optimization

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Image representing Lee Odden as depicted in Cr...
Image via CrunchBase

Solo presentation by:
Lee Odden, SES Advisory Board & CEO, TopRank Online Marketing

Every 2 days we create as much information as from the dawn of time to 2003.

How findable is your content? Where does content come from? It’s not just marketing. There are audiences for content from HR, finance, IT, etc.

Content generation is one of the most effective SEO tactics, but also one of the most difficult.

If you already have content, set it free!

There are all types of content that can be optimized, from PDF files to news to corporate info to video and office docs. Embed links in all of your externally available files and documents.

CMO & SMO framework

  • research customer segments
  • keywords, topics, messages
  • content & promo plan
  • optimize, socialize and promote

customer segments & personas

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Search on Mobile Devices: The Next Frontier

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Moderator:
Sundeep Kapur, Digital Evangelist, NCR Corp.
Speakers:
Lynne Kurdziel, Founder & CEO, Luminate Marketing
Angie Schottmuller, Founder, Interactive Artisan

Lynne Kurdziel of Luminate Marketing
Lynne Kurdziel of Luminate Marketing

how mobile is changing content and what it means to business

Lynne Kurdziel

Top 5 impacts of mobile on business and non-profits

  1. localization
  2. immediacy – we can provide timely content that would be less useful if you had to wait
  3. shareability – you can share anything with anyone at any time
  4. media mobility
  5. divergent platforms – challenge of variability in what users have available

You can use mobile to streamline business processes and and create quick marketing media. User generated content and a streamlined data collection process creates freshness for SEO. What does conversion look like for ministries and non-profits? Donations, support, partnerships.

Non-profits are using apps to be able to share their mission and receive donations anywhere.

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SEO is Dead: Long Live SEO!

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Moderator:
Dana Todd, Vice President of Performance Innovation, Performics
Speakers:
Bruce Clay, President, Bruce Clay, Inc.
Thom Craver, Web and Database Specialist, Saunders College (RIT)
Sam Michelson, Chief Executive Officer, Founder, Five Blocks

Regardless of what you think about Panda, it made site owners think more about content.

SEO has changed because what used to be about ranking is now about traffic. Local results have changed the game. Local results are now 35% of results and will be up to 70% in the next year. The rate of change within SEO has increased greatly.

SEO has become more complicated and one person can’t do it all anymore. If you can put the team together to do great in SEO, this is a great time for you.

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Local + Social: the Future of Promotion

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A giant QR Code linking to a website, to be re...
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Moderator:
Anne F. Kennedy, SES Advisory Board, International Search Strategist, Beyond Ink USA
Speakers:
Benu Aggarwal, Founder & President, Milestone Internet Marketing
Gregg Stewart, President, 15miles

local + social
Gregg Stewart

importance of local search
Online retail only represents 7% of all spending. Most research is done online, but purchases still occur offline for the most part.

Consumers are increasingly using more sources to find local information. 1/3 of Facebook users use Facebook on a mobile device. Social networkers are frequently finding local business information through recommendations from connections and consumer reviews.

Consumers are looking for businesses in a variety of places and expect the information to be easily available and accurate. 49% of social network searchers are looking for address/location and other basic business data.

Best Practices for local search.

business names do not:

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  • include marketing tag lines in your business name

Panda vs. Human: Advanced eCommerce SEO & UX

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Speakers:
Greg Nudelman, CTO, Design Caffeine Inc.
Jaimie Sirovich, CTO, SEO Egghead Inc.

Sliders for Robots Pandas

Instead of sliders, use a single-level tree
Create hierarchy of values based on string prefixes, numerical ranges, etc.

K-I-S-S
Use the simplest form of search refinement

BOOK: Designing Search

Search landing pages from Amazon.com shows products, but also refined search

Show pandas and humans both products and facet filter states

Create Facet enabled landing pages

Yoast landing pages for magneto – blog post. ECommerce platforms that support facet enabled landing pages: endeca

Don’t make me thinkdrill

Don’t force user to make ambiguous and frustrating category decisions

Faceted allows

Avoid useless, superfluous content

Humans have intent, robots don’t.

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